Why Letterbox Advertising is More Effective Than You Think
customer acquisition rate vs campaigns that don't include leaflets in their channel mix
of door drop items are opened and read when delivered to homes
of consumers prefer leaflets to any other marketing channel
Reach your target audience precisely with Leafletdrop
As a marketer juggling many tasks, balancing effective marketing with your daily tasks can be challenging.
Effective: At Leafletdrop, we make it easy to reach your target audience with our smart targeting tool that shows you exactly where they live.
Fast: In just 5 minutes, you can book your leaflet distribution with ease. It’s quick, simple, and self-service. Plus, you’ll see real-time cost updates as you set up your campaign, helping you keep your marketing budget on track.
Convenient: We handle everything - from high-quality printing with top print companies to ensure your leaflets look professional, to reliable delivery through our Royal Mail partnership, so they reach households with their regular mail and not with any competing leaflet.
Stand-out: We also offer professional design services starting at just £200 to make sure your leaflet stands out.
Just book your campaign with us, and we’ll handle the rest. Relax and focus on what you do best while Leafletdrop takes care of connecting you with your audience and delivering great results.
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Boost your lead generation
Targeted leaflet distribution helps you connect with the right audience, making your lead generation efforts more effective and impactful.
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Save on advertising costs
Not every marketing strategy has to be expensive. At Leafletdrop, with leaflets starting at just 8p each, you can ensure every penny is spent effectively, making your campaign both budget-friendly and impactful.
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Better response rates
A physical leaflet has a unique advantage - people can hold it and read it at their convenience. This often leads to better engagement and higher response rates compared to digital ads.
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Measurable results
Leaflets make it easy to see how your campaign is doing. You can track response rates, website visits, and enquiries. And yes, you can also use QR codes to further track engagement.
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Multi-channel marketing
You can even complement your online efforts with leaflets. When combined with digital ads or social media, they create a powerful strategy that maximises your reach and impact.
Book your campaign online in minutes
Based on criteria like age, income and family status, our smart targeting tool tells you which postcodes you should target in your area. This way, you can deliver to those most likely to respond, which means your business gets more calls, bookings or sales without wasting money and leaflets on apathetic audiences.
You can select your best targeting in only a few minutes by:
- Select a geographic area by drive time or radius.
- Narrow households by demographics (age, income, family status and more).
- You can also add more target areas to benefit from our volume discounts at this stage.
- Choose your campaign start date(s).
- Upload your artwork, or let our seasoned experts design a highly effective leaflet.
- Checkout, and leave the rest with us!
Some of Our Most Successful Leaflet Campaigns
If you need more inspiration, browse our array of leaflet template designs in the inspiration gallery and save your favourites for your next leaflet advertising campaign.
Our leaflet advertising solutions
What else you need to know
How much it costs?
Leaflet distributions shouldn't cost the earth but you also want reliable guaranteed deliveries. By utilising Royal Mail for our leaflet distribution, we can keep costs down and reliability up. Check out our handy online pricing calculator to get an accurate price for your next campaign.
Check out nowEye-tracking tool
We can help you analyse your leaflet to see where people are likely to focus their attention, the flow in which they’ll read your flyer, and key changes that can make your design work even harder. Get in touch for your free eye-tracking review.
Get in touchSee how our leaflet solutions have driven success
in these campaigns and how they can do the same for you
Frequently asked questions
How do I select the right households to target?
Leafletdrop gives you access to a total of over 30 million households in the UK. You can target postcodes around your business either by selecting a geographical radius or drive-time for distribution, and by identifying relevant households based on your target audience.
How long does it take for my leaflets to reach my target audience?
When scheduling your distribution, you will need to pick a date three weeks in advance to allow for Royal Mail to plan in the distribution. Your leaflets will then be delivered over a two week period from your chosen start week subject to availability. If there are any problems with availability, we will be in touch to select alternative dates.
How much does a Leafletdrop campaign cost?
The cost of your campaign will depend on the service option you require.
1. For distribution only, Leafletdrop gives you a price for distributing your leaflets to your chosen target households.
2. For print and distribution, Leafletdrop gives you one all-inclusive price for printing, transporting and distributing your leaflets to your target households based on the leaflet size, style, format and quantity you choose.
3. View our pricing section to get a quote if you have a specific mail format and/or campaign volume in mind.
Who delivers my leaflets to my target households?
Leafletdrop uses Royal Mail distribution which covers all 30 million UK households. This network is ideal for 100% coverage of your chosen areas to ensure maximum reach and is delivered alongside the householder’s addressed mail. On occasion, when Royal Mail are not available on your chosen distribution dates, we will use Whistl Home Network or contact you to arrange another suitable date.
I would like my booking to go out over multiple start dates, is that possible?
Yes, this is now possible with our slick new system. You can select different dates for different areas but they must be within 13 weeks from the first start date to the last.
