The growing popularity of leaflets in real estate marketing
leaflets have been distributed so far in 2024
of people engage with estate agent flyers
is the average lifespan of a property leaflet
How can Leafletdrop help
As a property professional, you juggle multiple responsibilities, from managing listings to attracting new clients and more. At Leafletdrop, we understand your challenges and offer a simple way to promote your services with targeted leaflets.
Effective: With our smart targeting tool you can reach the right demographics and areas where your target audience lives. You can even see your costs update in real-time, so you know exactly what you're spending.
Fast: All it takes is just 5 minutes to book your campaign, and it’s all self-service.
Convenient: We take care of everything from industry-leading printing to Royal Mail distribution, making sure your message stands out and gets to the right people without any competing leaflets.
Stand-out: Plus, our professional design services start at just £200, ensuring your leaflet makes a lasting impression.
Just book your campaign, sit back, and let us handle everything from A to Z. We’ll connect you with your ideal investors and maximise your ROI.
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Precise local targeting
Leaflets allow you to target potential clients in specific neighbourhoods, so your message reaches people who are most likely interested in your property services, making your marketing efforts more efficient and effective.
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Immediate impact
Unlike some marketing methods that take a while to catch on, leaflets can generate quick responses, helping you connect with interested people faster.
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Personalised engagement
As a tangible tool, leaflets give you a solid way to connect with potential clients and start building trust from the very first interaction.
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Hyper localisation
You can customise leaflets for each area to make your message more relevant. Plus, ordering for multiple areas saves you money with volume discounts - the more you order, the lower the cost per leaflet.
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Measurable results
By adding phone numbers, QR codes, or discount coupons to your leaflets, you can measure your campaign’s performance, see what works best, and fine-tune future campaigns for a better ROI.
Book your campaign online in minutes
Based on criteria like age, income and family status, our smart targeting tool tells you which postcodes you should target in your area. This way, you can deliver to those most likely to respond, which means your business gets more calls, bookings or sales without wasting money and leaflets on apathetic audiences.
You can select your best targeting in only a few minutes by:
- Select a geographic area by drive time or radius.
- Narrow households by demographics (age, income, family status and more).
- You can also add more target areas to benefit from our volume discounts at this stage.
- Choose your campaign start date(s).
- Upload your artwork, or let our seasoned experts design a highly effective leaflet.
- Checkout, and leave the rest with us!
A few of our winning leaflets to inspire your campaign
If you need more inspiration, browse our array of leaflet template designs in the inspiration gallery and save your favourites for your next leaflet advertising campaign.
Additionally, If you need design services for your leaflet campaign, you can either fill out our creative brief or reach out to us directly, and one of our experienced Leafleteers will be happy to assist you.
Our leaflet advertising solutions
What Else You Need to Know
How much it costs?
Leaflet distributions shouldn't cost the earth but you also want reliable guaranteed deliveries. By utilising Royal Mail for our leaflet distribution, we can keep costs down and reliability up. Check out our handy online pricing calculator to get an accurate price for your next campaign.
Check out nowEye tracking tool
We can help you analyse your leaflet to see where people are likely to focus their attention, the flow in which they’ll read your flyer, and key changes that can make your design work even harder. Get in touch for your free eye-tracking review.
Get in touchSee how we've helped estate agents grow their
client base and close more deals
Frequently asked questions
How do I select the right households to target?
Leafletdrop gives you access to a total of over 30 million households in the UK. You can target postcodes around your business either by selecting a geographical radius or drive-time for distribution, and by identifying relevant households based on your target audience.
How long does it take for my leaflets to reach my target audience?
When scheduling your distribution, you will need to pick a date three weeks in advance to allow for Royal Mail to plan in the distribution. Your leaflets will then be delivered over a two week period from your chosen start week subject to availability. If there are any problems with availability, we will be in touch to select alternative dates.
How much does a Leafletdrop campaign cost?
How much does a Leafletdrop campaign cost?
The cost of your campaign will depend on the service option you require.
1. For distribution only, Leafletdrop gives you a price for distributing your leaflets to your chosen target households.
2. For print and distribution, Leafletdrop gives you one all-inclusive price for printing, transporting and distributing your leaflets to your target households based on the leaflet size, style, format and quantity you choose.
3. View our pricing section to get a quote if you have a specific mail format and/or campaign volume in mind.
Who delivers my leaflets to my target households?
Leafletdrop uses Royal Mail distribution which covers all 30 million UK households. This network is ideal for 100% coverage of your chosen areas to ensure maximum reach and is delivered alongside the householder’s addressed mail. On occasion, when Royal Mail are not available on your chosen distribution dates, we will use Whistl Home Network or contact you to arrange another suitable date.
I would like my booking to go out over multiple start dates, is that possible?
Yes, this is now possible with our slick new system. You can select different dates for different areas but they must be within 13 weeks from the first start date to the last.
