Our story

As part of the Whistl group, Leafletdrop was created by doordrop experts with over 70 years of experience in the field. 

Having managed the targeting, printing & distribution of billions of items for thousands of advertisers, we found that the logistics of a campaign could be a lengthy, time-consuming and off-putting process. 

The rewards of Doordrop advertising were well worth the effort, but the process was not sustainable for our customers.

This fed the idea of a platform that advertisers can use to book their leaflet distributions with ease and to reap the benefits of the channel without taking up so much time and money.  We also wanted to enable companies to target their audience, work on their designs and, organise their print, then leave everything to us.

All the lengthy logistics, printing and distribution could be managed for an advertiser, making leaflet advertising easy.

So, we built Yourdrop, Leafletdrop’s predecessor. Okay, it was a bit clunky, but the idea was out there in the digital world and was being used. We spoke to our users, gathered their feedback and decided to rebuild the platform.

In January 2018, we launched the first Leafletdrop platform. Since its launch, we have booked over 250 million leaflets for more than 800 advertisers. We have also achieved a 98% customer satisfaction score, won innovation awards, and grown into the platform of choice for self-service leaflet advertising online, but we were not done there.  

We are always striving to make targeted leaflet advertising accessible to all businesses, no matter the shape or size. Following extensive customer research and feedback, we have now launched Leafletdrop 2.  

Our latest and greatest platform now makes targeting even easier. We have also introduced our design online tool putting expert doordrop designs at everyone's fingertips. Advertisers can book in higher weight brackets, multiple versions for different areas and all with our same outstanding customer service.  

What started as a simple online leaflet booking tool is now a fully-fledged leaflet advertising haven, which is easier to use than ever before.